Artilife introduces its one-stop Malaysian eCommerce platform offering internationally-crowdfunded lifestyle inventions designed to improve the quality of life through innovation and technology. On a mission to help consumers achieve a higher quality of living, Artilife provides Malaysians with access to novel crowdfunded products at competitive prices. Products listed on Artilife are offered at a price point that is lower than the retail price, which is made possible through the platform’s proprietary data-driven efficiency and targeted sales channels that further aid in product marketing.
“During the pandemic, consumers were understandably more cautious about spending due to the economic uncertainty. But now that our economy is slowly headed towards recovery, we found that many consumers have realised the importance of achieving a higher quality of living. In catering to this market segment, the Artilife platform was created to give Malaysians a new standard of lifestyle products that can also be practically used day-to-day, while also being environmentally-friendly,” said Tzong Lee, Co-CEO of Artilife.
Bringing Novelty and Innovation to Malaysian ECommerce
More than that, the platform is also on a mission to ensure that international startups with ground-breaking and sustainable ideas are able to scale and grow. Understanding the local market and marketing strategies needed in securing brand awareness and product interest, Artilife assists innovative businesses in expanding their reach to Malaysian consumers, thereby familiarizing them with demands of the local market.
Endeavouring to introduce more novel tech-based products, Artilife will also soon introduce Mophie, a US-based leader in portable power banks, to its unique brand listing. The new Mophie Powerstation Go Rugged device is adaptable to an array of situations, making it a great emergency tool. From charging mobile devices on the go and jump-starting the car, to inflating tires and doubling as an LED flashlight, the product is an essential gear for adventurers during outdoor activities.
“More often than not, marketing strategies are more important than the product that is being sold. Many of the startup brands on the platform have the products ready, but lack the expertise or understanding of the market to successfully bring the product to life among local consumers. That is where Artilife comes in as an added-value service that helps to localise the customer journey and mapping a desirable shopping experience,” added Lee, who also founded one of the leading car mat brands in Malaysia.
Conceptualised to provide Malaysian consumers with convenience and peace of mind when purchasing internationally-produced products, Artilife aims to instill confidence amongst consumers as a trusted local platform that ensures products delivered are of the best quality. For more information on Artilife, kindly visit www.artilife.asia.
